Narrative
School for Political Spokespersonship
Narrative is a professional and ideological training course on political spokespersonship and working with the media. Participants include spokesepeople who work with civil society organizations and Knesset members in a forum that crosses ideological and party lines, leading to direct encounters with senior members of the Israeli media.
Vision
A professional network of media officials and spokespeople trained to work with the media through a shared language, ideology, and vision that promotes liberal democracy in Israel
Goals
Develop a vision, ideological perspective, and shared language
Provide practical and professional tools for work with the media
Create a network of spokespeople who work in coordination and cooperation with one another
Program
Structure
Ten weekly meetings from 13:00-20:00 that take place in Tel Aviv-Jaffa, and a two-day overnight seminar.
The application period for the fourth cohort will take place in the coming year
Course
Topics
The program enables participants to meet with senior journalists and media officials in Israel. It includes professional workshops that provide PR and media tools, along with lectures on political content and public issues in Israel. Narrative offers practical tools via professional workshops that highlight critical means of spokespersonship
QUALIFICATIONS
for
applying
1. Spokespeople who work for one of the following:
- Civil society organizations
- Local councils or local government officials
- Political parties or members of Knesset
- Digital managers for companies in the business sector
2. Individuals with proven experience in media work
3. Individuals with background experience in digital or new media work
4. Individuals who intend to work as spokespeople for at least the coming two years
Adir Yanko
Ynet
Arad Nir
Channel 12 News
Aviad Glickman
Channel 13 News
Avner Hofstein
The Times of Israel
Bar Peleg
Haaretz
Eli Bitan
Kan Moreshet Radio host
Emmanuelle Elbaz-Phelps
Channel 12 News
Eran Halperin
CEO, aChord Center
Hadar Aloni
Media Consultant
Jackie Khoury
Army Radio
Maya Bengal
Media Consultant
Maya Mark
Tel Aviv University; University of Haifa
Nadav Eyal
Yedioth Ahronoth
Nir (Shoko) Cohen
ynet
Ofer Neumann
CEO, IGY Israeli LGBTQ Youth Movement
Reut Mor
Media Consultant
Ron Bar-El
Turba
Yael Apter
יועצת אסטרטגיה ותקשורת
Yael Freidson
Yedioth Ahronoth
Yariv Oppenheimer
Former CEO, Peace Now
Yehuda Shohat
פובליציסט
Yuval Agassi
Kan Israel Public Broadcasting Corporation
